Smart Content: The Content Analytics Conference
 

Agenda at a Glance

The Smart Content program for Tuesday, October 19, 2010 is outlined in the agenda that follows. Click here for a full agenda with talk descriptions. The program is complete.

8:00 am-9:00 am Registration & Coffee
Morning Session
9:00 am-9:20 am Chair's Welcome
Seth Grimes, Alta Plana Corporation
9:20 am-10:20 am Visionaries Panel
Moderator: John Blossom, President, Shore Communications Inc.
Michael O. Lavitt, Director of Online and Editorial Production-Aviation Week, The McGraw-Hill Companies
Natasha Fogel, EVP, Edelman StrategyOne
Mark Stefik, Research Fellow, Palo Alto Research Center (PARC)
10:20 am-10:55 am What Business Innovators Need to Know about Content Analytics
Jeff Fried, CTO, BA-Insight
10:55 am-11:15 am Break
Lightning Talks
11:15 am-12:45 pm Lightning Talks
Brooke Aker, Expert System USA
Marty Betz, VP Technology, FirstRain
Charles-Olivier Simard, Product Manager, Semantic Technologies, Open Text
Steve Kearns, Product Manager, Basis Technology
David Koppel, Co-founder, Subtext3
Guillaume Mazieres, EVP, TEMIS
David Milward, CTO, Linguamatics
Lee Phillips, VP Product Marketing, Acquire Media
Rashmi Vittal, Enterprise Content Management, IBM
Izzet Agoren, Business Development Director, Crystal Semantics
Serafim Scandalos, Sales & Marketing Executive, Neurolingo LP
Rohini K. Srihari, Ph.D., CEO, Founder and Chief Scientist, Janya
Mark Stefik, Research Fellow, Palo Alto Research Center (PARC)
Leonoor van der Beek, Research Manager, Q-Go
Anthony Vito, Software Engineer, TextWise
José Carlos González, CEO, DAEDALUS
Lunch & Networking
12:45 pm-1:45 pm Lunch & Networking
Presentations
1:45 pm-2:20 pm Imagine a Nimble World: Challenging the Publishing Industry
Rachel Lovinger, Content Strategy Lead, Razorfish
2:20 pm-2:55 pm How Semantic Technology Will Enrich Our Lives: Scientific Research, Advertising and Everyday Search
Darrell W. Gunter, EVP/CMO, Collexis
2:55 pm-3:30 pm Content, Data and Humans: Putting Analytics into Action
3:30 pm-3:50 pm Break
Application Spotlights
3:50 pm-4:00 pm Semantics at Work: Uses and Benefits of Smart Content
4:00 pm-4:20 pm Corporate Reputation and Risk Management
David Geddes, Vice President, Research and Development, evolve24
4:20 pm-4:40 pm Analyst Tools, Competitive Analysis, and Market Intelligence
Fred Wergeles, President, Fred Wergeles & Associates LLC
4:40 pm-5:00 pm Delivering Richer, Smarter, Targeted Content
Michael O. Lavitt, Director of Online and Editorial Production-Aviation Week, The McGraw-Hill Companies
5:00 pm-5:20 pm Actionability and ROI from Social Media Sentiment Analysis: Myth or Miracle
5:20 pm-5:40 pm Content Analytics for Better Search
Otis Gospodnetic, Partner, Sematext International
5:40 pm Wrap-up
Reception
5:40 pm-7:00 pm Networking Reception
© 2010 Smart Content Conference · Organized and Produced by Alta Plana Corporation